Aim For The Heart When Marketing With Women
While we are nearing the end of the month, discounted heart-shaped chocolates and tiny heart-shaped signs that say, “Be Mine”, can still...
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stacyhughes9
- Jan 21, 2020
- 2 min
Wellness, Your Brand And The New Year
It’s a new year and as is the case with each new year, health and wellness become a focus or goal for many of us. Whether it’s losing...
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stacyhughes9
- Dec 23, 2019
- 2 min
Her Economy And The Pervasiveness of Wellness
The Wellness Economy. Her economy. Think beyond her yoga inclinations or her focus on healthy eating. The wellness economy is much bigger...
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stacyhughes9
- Dec 23, 2019
- 2 min
She Gigs.
Why Brands Should Take Notice The Gig Economy is reshaping the way companies are utilizing talent. Think UBER, LYFT, writers,...
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stacyhughes9
- Dec 23, 2019
- 2 min
Is She Too Sensitive?
Last month, two brands unwittingly stepped into a proverbial mound of poop when the fallout from their poorly advised marketing...
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stacyhughes9
- Dec 23, 2019
- 1 min
HER RULES
There are many, but these 3 will get you on the right path Women are running for political office. They are claiming senior executive...
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stacyhughes9
- Dec 23, 2019
- 3 min
I Don’t Have Time To Not Be “Cherished/Valued” And Neither Does Any Other Woman
Our last blog discussed the importance of women feeling cherished/valued by brands. It’s so important, in fact, that we developed Cherish...
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stacyhughes9
- Dec 23, 2019
- 2 min
The Key To Marketing With Women – Cherish Her
I assure you, there is no correlation between this assertion and the syrupy 80s ballad by Kool & The Gang. (The Kool & The Gang reference...
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stacyhughes9
- Dec 23, 2019
- 2 min
LagomToday Uses SheLaunch Platform To Find Its Voice
Women have never been more multifaceted. They remain primary caregivers for their families at home, while maintaining significant and...
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stacyhughes9
- Dec 23, 2019
- 2 min
STOP THE BS
Be #Authentic Moms have an impeccable BS reader. They have grown accustomed to refereeing heavy weight fights between siblings accusing...
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stacyhughes9
- Dec 23, 2019
- 3 min
Brand Resolutions.
Resolutions. /ˌrezəˈlo͞oSH(ə)n/ noun 1. 1. a firm decision to do or not to do something. " Every New Year, we examine the decisions we...
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stacyhughes9
- Dec 23, 2019
- 1 min
Our M2W Session In NYC Next Week!
The key to creating a strong connection with your female audience hinges on you and your team. Because if you don’t believe in Her, your...
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stacyhughes9
- Dec 23, 2019
- 2 min
Female-Centric Brand Consultancy Vows To Make A Difference And Break A Few Rules Along The Way
Incite, a female-centric brand consultancy striving to build brand strategies that evolve the female narrative, is vowing to make a...
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stacyhughes9
- Dec 23, 2019
- 2 min
The Dirt.
While watching TV ads that are featuring the latest cleaning devices, I often find myself asking, “Who on earth is vacuuming or mopping...
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stacyhughes9
- Dec 23, 2019
- 3 min
Moms: “Don’t Box Me In”
MomLife is an Incite series that tells the tale of a mom’s experiences, starting with the introspective, because there’s lots to see...
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stacyhughes9
- Dec 23, 2019
- 1 min
Love, Your Brand
All any of us want on Valentine’s Day is to make a connection, right? Great connections create dynamic interaction. Whether that’s with...
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stacyhughes9
- Dec 23, 2019
- 2 min
I Will Be More Relevant: A Brand’s New Year's Resolution
Does your brand need a new outlook this year? Is it tired and in need of rejuvenation? The answer is yes! A Brand is a living breathing...
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